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Organizational Applied Strategic Planning (OASP)

Organizational Applied Strategic Planning

Strategic planning is worthless - unless there is first a strategic vision.
- John Naisbitt

Organizational Applied Strategic Planning and Consulting (OASP)

Organizational Applied Strategic Planning is the process by which the leadership of an organization envisions its best possible future and then creates the necessary goals, objectives, and systems to achieve that future. The end result is an action-oriented plan which guides effective, profitable, value enhancing systems and daily actions toward specific goals and objectives supportive of your organization's core values and vision. Our Organizational Applied Strategic Planning process is intended for dental associations, societies, academies, dental schools, group practices, and for-profit companies who desire a plan you will actually act upon.

Some outcomes of ASP can be as follows:

  • To create a clear energizing vision and plan responsive to your organization’s needs, core values, and competencies that promotes continuity of purpose even as leadership changes. (Avoid Zig-Zag.)
  • To raise the value for active involvement among all stakeholders. Special attention will be given to those segments whose participation would enhance your organization's impact and contribute to the attainment of your vision.
  • To create a proactive Fiscal Plan that opens additional avenues of income, allowing your organization to strengthen income streams, control costs, and increase operational reserves. Well-executed ASP typically add at least 25% to the bottom-line EBITDA.
  • To refine the recruitment, development, and alignment of your team and leadership in the context of your vison and Applied Strategic Plan. (Non-profit, volunteer organizations inadvertently become staff driven in lieu of member driven when the member leaders are not enlisted in the creation and execution of an ASP.)
  • To proactively increase personal fulfillment for your increasingly diverse team.
  • To invigorate and align existing departments and/or committees’ role in support of the Applied Strategic Plan.
  • To create continuity of action over time regardless of changing leadership. (Prevent Zig-Zag.)
  • To elevate effective communication across all levels of the organization.
  • To develop a plan for the continuing innovation to support all of the above.
  • To defeat competition.


  • A renewed sense of purpose resulting in fully engaged team of Steward stakeholders eager to contribute to your vision and mission with a greater sense of ownership.
  • Clarity of each team member's role in achieving the vision.
  • Focused opportunity to envision the significant marketplace changes and your most effective responses to the challenges and opportunities in the next several years. Some of those can include: generational change, competition, legislation, health care shift, education, charitable works, public image, and a changing, often disruptive marketplace.
  • Elevated value for your products and services in the mind of your target customer/client.
  • Increased customer or member service, financial stability, and profit.
  • Appropriately growing your organizational, influence and position in all matters relating to your marketplace.
  • Amazing level of orgnizational alignment.

Who Should Participate:

If your organization zig-zags with every new leader, is struggling to fulfill its highest aspirations, maintain membership, grow market share … or if you are simply seeking new ways to break through to the highest level of success, this program is for you.

R.L. Frazer & Associates Faculty:

Our OASP can involve multiple members of our faculty depending on the size and complexity of the organization.


What Participants are Saying

This workshop empowered and inspired me and my team like none we’ve taken in over 25 years! The EI skills we learned will allow us to grow our sense of community and serve our patients in a truly transformational way. We’ll be back again – you just can’t get enough EI!

Dr. Mike Robichaux, DDS
Slidell, LA

What Participants are Saying

Since I had not experienced the 'vision' aspect (of Applied Strategic Planning) before, I found this to be the most helpful in determining what I want to do with the next 40 years. Articulating and writing down vision then mission really helped me get balance into my life which was one of my original reasons for attending the retreats. Vision, personal mission, and leadership information was most meaningful. The team enjoyed the visualization process and symbols and their meaning. For the office, getting a clear mission statement done and being able to refer back to it and hire new people was most helpful.

Dr. Carol Summerhays, Carol Gomez Summerhays DDS & Associates
San Diego, CA

What Participants are Saying

Thanks for an exceptional presentation yesterday (to the Indianapolis Study Club)! Everyone thought it was terrific. More importantly, it has started everyone thinking and re-examining their possibilities. For me, our Thursday dinner and the Friday meeting have given me some important ideas to think about. It has been a very positive experience!

Dr. John Porter, Director, Indianapolis Study Club
Indianapolis, IN

What Participants are Saying

I really enjoyed the camaraderie of the group, the sharing around the campfire, especially the personal daily experiences of each person. The planning, the guides, the food, the seminar were all super. It was an extra special gift to spend time with my son in such a special place (the Salmon River). I am ready for the next one, thanks again!

Dr. Robert Benzell, Accurate Dental Group
Lincroft, NJ

What Participants are Saying

I wanted to thank you for such an enlightening weekend. I’ve been using the Awareness Wheel (positive conflict resolution tool) often and its working! My husband is learning to use it in his business w/employees with great success. The ‘dance’ you and bill do in the workshop is very comfortable and you compliment each other well.

Cory Richie, RDH
Holt, MI

What Participants are Saying

I was impressed from the first moment you greeted us as we arrived after a day of travel ...I was impressed with your ability to translate your practical experience for the doctors and their teams ...One of the most significant benefits of thinking strategically is simplifying the process of determining goals, objectives and tactics. If a person learns nothing else from strategic thinking than how to ask the appropriate questions, they're on the right track. I believe the key selling point of Applied Strategic Planning is determining what is important and removing what isn't ...Bob, your passion for people and sharing wisdom is very inspiring ...meeting you and making a wonderful new friend has been a great experience for both of us.

Dave Sitz, Spouse, husband to Kathy Huber, DDS
Atlanta, GA

What Participants are Saying

You've got to be kidding if you say "I've never heard of Bob Frazer." He has helped hundreds of dentists fulfill their dreams including mine. The sooner you do Applied Strategic Planning the better. No one is too young or old to do this life-changing experience.

Dr. Charlie Vogel
Springfield, MO

What Participants are Saying

Bob, I need to thank you again for what you did for Sandy, me, and my practice some 16 years ago. I have achieved the practice of my dreams, and it was because of Applied Strategic Planning, your wisdom and guidance. Thank you is not enough. You will forever be my hero!

Dr. Vic Feld, General and Cosmetic Dentist
Irvine, CA